Hotjar alternative
A Hotjar alternative, now that Hotjar is Contentsquare.
Hotjar no longer takes new accounts, and existing ones are being moved to Contentsquare’s plans. If you used Hotjar for heatmaps and session replays on your own sites, ReplaStats gives you both, with web analytics for every site you run, no cookies and no traffic limit. From $9 a month.
ReplaStats has no surveys or feedback widgets. If those were why you used Hotjar, the comparison below says where to go instead.
What changed
Hotjar is now Contentsquare
- July 2025: Hotjar merges into the Contentsquare Group.
- Autumn 2025: Hotjar’s own plans come off its pricing page, replaced by Contentsquare’s.
- 2026: hotjar.com sends visitors to Contentsquare, and new Hotjar accounts can no longer be created.
- Existing accounts move to Contentsquare’s Growth plan after 30 days unless the owner opts out, then stay read-only for 90 days before deletion. Hotjar says the price may change.
Side by side
Contentsquare, Clarity or ReplaStats
| Contentsquare (formerly Hotjar) | Microsoft Clarity | ReplaStats | |
|---|---|---|---|
| Heatmaps and replays | Free to 200,000 sessions a month; Growth from $39 a month billed yearly | Free | From $9 a month (Starter) |
| How many sessions | Free records replays for 5% of sessions, up to 10,000; Growth from 7,000 | Up to 100,000 sessions a day | A sample of visits, 15% by default and adjustable; no traffic limit on the plan |
| When you hit the limit | No new heatmap data until the next monthly reset | Beyond the daily cap isn’t recorded | No monthly cap to run out of |
| Cookies | Not covered here | Yes, and a consent signal is required in the EEA, UK and Switzerland | None |
| Surveys and feedback | Voice of Customer, a separate product from $79 a month | No | No |
| Web analytics for every site | Sold as separate products | A dashboard per project | Included, with every site on one board on Pro and Agency |
Before you switch
When something else is the better choice
You need surveys and feedback
That is Contentsquare’s Voice of Customer, sold on its own. ReplaStats has neither.
It has to cost nothing
Microsoft Clarity is free, with generous limits, as long as you are fine with its cookies and the consent it needs in Europe.
You run a large product team
Contentsquare’s Pro and Enterprise plans, from a million sessions a month, are built for that. ReplaStats is built for site owners and agencies.
You want your old recordings
Nothing imports from Hotjar. Export what you need before the read-only period ends.
Moving across
From Hotjar to ReplaStats in four steps
- Export from Hotjar the recordings and reports you want to keep.
- Choose Starter or above. Replays and heatmaps come with every paid plan.
- Add the line of code we send you, or upload the plugin on WordPress. The install page has the steps for each platform.
- Remove Hotjar’s script once ReplaStats is recording.
Questions people ask
Is Hotjar shutting down?
Hotjar is now part of Contentsquare. New Hotjar accounts can’t be created, and existing ones are being moved to Contentsquare’s plans, with the old accounts read-only for 90 days before deletion.
What is the best free Hotjar alternative?
Microsoft Clarity is free, with heatmaps and replays for up to 100,000 sessions a day. It sets cookies, and it has needed a consent signal for visitors in the EEA, UK and Switzerland since 31 October 2025.
Does ReplaStats have surveys or feedback widgets?
No. ReplaStats does web analytics, session replays and heatmaps. For surveys, Contentsquare sells Voice of Customer as a separate product.
Does ReplaStats record what people type?
No. Form fields are masked in replays by default, so what visitors type into them is not captured.
Can I bring my Hotjar recordings with me?
No, nothing imports. Download what you need from Hotjar before its read-only period ends; ReplaStats starts recording on the day you add it.
See what visitors do, on every site you run.
Replays, heatmaps and web analytics from $9 a month. No cookies and no traffic limit.
Also compared: Hotjar’s prices, old and new · heatmaps for WordPress · Google Analytics